Project Overview
Role Overview
Website and branding design for a FinTech startup Ballistic Markets. This was a great change of industry to what I was used to but actually found the project really interesting to work through.
Having looked at some of the very complicated competitors sites, I went down a very simple route using a clean, modern layout with impactful imagery and thin icons. The responsive website was built in Wordpress and created some custom HTML5 / CSS3 animation to really make the navigation and the call to actions stand out.
